Having a great product isn’t enough-you need the right message, aimed at the right audience, delivered with purpose. This session is built for new entrepreneurs who want to launch with clarity, connect meaningfully, and build real loyalty from day one. Forget complicated funnels and cookie-cutter templates. In this workshop, you'll learn how to build a brand customers believe in and come back for. What You’ll Learn: * How to create a compelling, trust-building brand from scratch * Ways to define your target audience and speak their language * What it takes to convert curious visitors into committed customers * How to turn one-time buyers into loyal advocates Built for: • First-time founders and solopreneurs launching their business • New entrepreneurs who want to market smarter, not just louder • Anyone who wants to lead with value, connection, and clarity Presenter: Maria Elena Duron helps small business owners, content creators, and service providers grow with clarity, visibility, and smart AI strategy. As a Chief AI Officer and nationally recognized Growth with Google Coach, she’s trained over 18,000 businesses to turn digital confusion into systems that get them seen, trusted, and chosen.